--- title: "About Our St. Louis Gym - New Era Fitness" description: "Meet Bryce Mitchell and the story behind New Era Fitness, a St. Louis gym where coaching centers on proper form and technique and every program starts from your current fitness level." url: "https://newerafitness.net/about" --- # About New Era Fitness ## Our Story New Era Fitness was founded with a simple mission: to make high-quality personal training accessible to everyone who wants to transform their health and fitness. What started as a passion project in a garage with group meetups in a local park has grown into a thriving community of individuals committed to reaching their full potential. Our single-location studio provides an intimate, focused environment where you can train without distractions. Whether you prefer one-on-one sessions or the energy of group classes, you'll find the perfect fit for your fitness journey here. [New Era Fitness Intro](https://player.vimeo.com/video/1159031610?badge=0&autopause=0&player%5Fid=0&app%5Fid=58479) ## About the Owner ![Bryce Mitchell](https://newerafitness.net/images/IMG_1657_2.jpg) **Hey there!** I'm Bryce — personal trainer, inline skater, cactus enthusiast, business owner, vegan, and lover of dogs. Fitness has been foundational to me for over 20 years. It all started with a basic weight training class my sophomore year in high school, where I discovered my passion for health and fitness. To be honest with you, I just wanted to achieve the muscles I saw in the body building magazines (and maybe there was a hint of vanity behind that decision, but _don't judge me!!_ 🤣). Little did I know what the true benefits of engaging in this process would be, and how it would shape my lifestyle and the many people I would serve in the years to come. My many years of working with clients deepened my training philosophy. I discovered that mental health is just as important as physical health, and that your _quality_ of life is just as important (if not more important) than the _longevity_ of your life! This shift in mindset has shaped how I approach fitness for myself and the individuals that I work with on a daily basis. My passion has evolved over the years and has been fortified with this philosophy at the forefront. Herein lies my determination to pursue a healthier, sounder lifestyle for myself and others as we continue to grow and mature in this lifetime! ### Fun facts about me - I have eaten a plant-based diet since 2016 - I have been an avid rollerblader and [dog skater](https://youtu.be/Dt5GhLo2QEU) since 2018 - I participated in a natural bodybuilding show in 2010 - I started my business from my home garage and grew it to a brick and mortar location - I was a special guest on [Fox 2 News](https://www.youtube.com/watch?v=FiK-Mf6beXE) with Kim Hudson - I've been featured in the [St. Louis Post Dispatch](https://www.stltoday.com/news/local/article%5Faf484069-1f30-5048-946a-a05bc30d47f0.html) - I was a special guest on The Dietitian Against Diets podcast hosted by Reshaunda Thornton ([Season 1, Episode 6](https://open.spotify.com/episode/6OEMF7z1rKAEPgtO7Fwv6l?si=c4bd21a969d74aec)) - I was a client consultant at Jenny Craig - I was [a speaker at Men's Locker Room Spirit Church](https://youtu.be/0YWTnRpr51c), hosted by Pastor Aeneas Williams - I was a guest on iHeart Radio ## Our Values The principles that guide everything we do ### Goal-Focused Every program is designed with your specific goals in mind, ensuring maximum results. ### Community First We build a supportive environment where everyone motivates each other to succeed. ### Results Driven Our proven methodologies deliver consistent, measurable progress toward your goals. --- New Era Fitness Your journey to a healthier, stronger you starts here. ### Quick Links - [Home](https://newerafitness.net/) - [About](https://newerafitness.net/about) - [Services](https://newerafitness.net/services) - [Classes](https://newerafitness.net/classes) - [Visit](https://newerafitness.net/visit) - [Contact](https://newerafitness.net/contact) - [FAQs](https://newerafitness.net/visit#faqs) ### Location [3165 Morgan Ford Road St. Louis, MO 63116](https://www.google.com/maps/place/New+Era+Fitness/@38.6028841,-90.2651141,16z/data=!4m6!3m5!1s0x87d8b452cfca2fc9:0x66a9cf0ba5fdcecb!8m2!3d38.6021567!4d-90.2616327!16s%2Fg%2F11cp5vn062?entry=ttu&g%5Fep=EgoyMDI1MTIwOS4wIKXMDSoASAFQAw%3D%3D) [(314) 369-8200](tel:13143698200) ### Follow Us [Instagram](https://www.instagram.com/newerafitness2012/) Mural by Mark Leechman, 2016 © 2026 New Era Fitness. All rights reserved.